


in collaboration with


What's CREO?
The modern classroom requires innovative approaches to foster engagement, critical thinking, and collaboration.
CREO is an interactive classroom mind-mapping system designed to enhance learning through digital collaboration.
By integrating Samsung’s Flip TV and Galaxy Tablets, CREO aims to provide an immersive, technology-supported learning experience where students and teachers can co-create dynamic visual representations of concepts.
Background and Rationale
In today’s classrooms, traditional teaching methods often lead to learners who lack active participation and meaningful connection with the lesson material. This passive approach can result in reduced attention spans, disengagement, and limited opportunities for students to think critically or contribute their own ideas. As a result, many students struggle to retain information or see the relevance of what they’re learning.
Our goal was to create a more dynamic and engaging learning environment—one that encourages curiosity, fosters sustained focus, and enhances students’ overall interest in the subject matter. By shifting towards more student-centered techniques, we aim to revitalise the learning experience.

Background and Rationale
In today’s classrooms, traditional teaching methods often lead to learners who lack active participation and meaningful connection with the lesson material. This passive approach can result in reduced attention spans, disengagement, and limited opportunities for students to think critically or contribute their own ideas. As a result, many students struggle to retain information or see the relevance of what they’re learning.
Our goal was to create a more dynamic and engaging learning environment—one that encourages curiosity, fosters sustained focus, and enhances students’ overall interest in the subject matter. By shifting towards more student-centered techniques, we aim to revitalise the learning experience.
An Infomercial for CREO
This infomercial, thoughtfully shot and edited by our team, offers a concise yet immersive glimpse into the user journey envisioned by CREO's concept. It highlights how Samsung products seamlessly integrate with CREO Connect to create a cohesive, interactive, and dynamic learning environment.
For students, this means an enriched experience where they can better absorb information, express genuine ideas, and engage with diverse perspectives. For educators, it serves as a powerful tool to guide learning, facilitate activities, and provide real-time feedback—fostering deeper engagement and understanding throughout the classroom.


An Infomercial for CREO
This infomercial, thoughtfully shot and edited by our team, offers a concise yet immersive glimpse into the user journey envisioned by CREO's concept. It highlights how Samsung products seamlessly integrate with CREO Connect to create a cohesive, interactive, and dynamic learning environment.
For students, this means an enriched experience where they can better absorb information, express genuine ideas, and engage with diverse perspectives. For educators, it serves as a powerful tool to guide learning, facilitate activities, and provide real-time feedback—fostering deeper engagement and understanding throughout the classroom.


The CREO App
Meet the CREO app—a digital platform that inspires deeper thinking, meaningful collaboration, and dynamic learning through mind mapping. Built around collective ideation and individual insight, it bridges communication between students and teachers to create an interactive, intuitive classroom experience.
Available in two versions, the app empowers students to co-create mind maps, share perspectives, and engage in both solo and group discussions. Meanwhile, teachers can guide conversations, track progress, and design activities—all through a streamlined interface that puts students at the heart of learning.
A built-in communication channel also ensures seamless interaction between peers and educators.


The CREO App
Meet the CREO app—a digital platform that inspires deeper thinking, meaningful collaboration, and dynamic learning through mind mapping. Built around collective ideation and individual insight, it bridges communication between students and teachers to create an interactive, intuitive classroom experience.
Available in two versions, the app empowers students to co-create mind maps, share perspectives, and engage in both solo and group discussions. Meanwhile, teachers can guide conversations, track progress, and design activities—all through a streamlined interface that puts students at the heart of learning.
A built-in communication channel also ensures seamless interaction between peers and educators.




